Stephanie Gilmore launches awesome Beach Chic collection with Roxy

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The seven-times Surfing World Champion and Gold Coaster has dedicated her life to being the best in her craft and making her sport more accessible to women, and she has won over many with her smile and attitude.

After a stop-start year on the Championship tour with many twists and turns that included a victory in Mexico and an Olympic debut in Tokyo, the team at Roxy have teamed up with Steph to release a capsule collection, celebrating her well-known sense of style.

The twenty-six-piece collection results from several months of collaboration between Stephanie Gilmore and the brand’s design team to come up with a quintessential collection that is in Steph’s style.

Stephanie Gilmore launches awesome Beach Chic collection with Roxy

“We shared lots of ideas and laughs along the way and you can see Steph’s relaxed and fun style shine through in the pieces we were able to create. She’s effortlessly surf chic, with a retro touch. The bucket hat, oversized sweater, pareo and cropped kick flare pants are iconically Steph? along with wearing sunny pops of colour! When you view the collection, it’s really just like peeking into her wardrobe.” Eliza Steele, ROXY Designer

Made up of a warm array of colours from soft yellows and bright blues to warm lavenders and vibrant oranges, the collection puts up Tropical vibes and nods to Hawaiian scenes. Steph’s energy certainly shines through with a range of stylish staples ranging from the expected swim to flared pants, tropical pareos, colour-block slacks and beach bags, all with a vintage twist.

“I constantly find myself looking through the copy of the ROXY Surf Girl book, a collection of the brand?s images through the 90?s and 00?s. It introduced the beginning of the most iconic era in female surf culture ? as real and as natural as it comes. The colours, strong vibes and tomboy pieces have always spoken to me. I wanted to create a collection that felt authentic to this.” ? Steph Gilmore.

The collection was designed with the ocean at heart and includes sustainable components such as organic cotton and recycled fabrics. The packaging was also thought to be more environmentally conscious, giving a second life to tags and plastics.

Get your hands on the Stephanie Gilmore collection now available on roxy.com and in select stores.



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