Having already made global chart history with their latest album ‘Youngblood’, cementing them as the only band (not vocal group) in chart history to see its first three full-length studio albums enter the US chart at #1 – 5 Seconds of Summer (5SOS), reveal the official music video for new single ‘Valentine’, directed by the band’s own Ashton Irwin with Andy Deluca.
Irwin said in a letter penned to fans via social media, “The visual representation of Valentine that we have released is not only a creative departure, but a symbol of creative relationship with Andy DeLuca. Collaboration has always been one of the key most important things about 5 Seconds Of Summer since day one and co-directing the video with Andy was an incredible and very fluid experience. It is one of the great pleasures of being a creative person!
“In this band we all have blossoming individual talents and passions, this video is one of many! With every year I grow into the man I am in 5SOS, and within the band are a million avenues beyond my wildest dreams that I can be involved in creatively, to satisfy my soul!
“This video is us taking something into our own hands and attempting to be a part of every single detail of what we create.
“There are a few things we wanted to capture; the androgyny and the feminine element of the way Luke performs as well as the dark romance of the song.
“We hope you enjoy it and I’m looking forward to making many more.”
‘Valentine’ arrives just ahead of 5SOS’ return to the UK as part of their sold out ‘Meet You There’ headline world tour, beginning with two nights in Glasgow at The O2 Academy in October. On album ‘Youngblood’, 5SOS expands its musical parameters while retaining the hooks and trademark DNA that’s always been a massive part of the band’s appeal. Luke Hemmings explains, “Growing up is what we had to do on ‘Youngblood’. Seven years as a band may seem like a long time, but we were teenagers when we started. We had to look at each other and say, ‘Are we going to stop now, or do this forever? Because if we continue, then we have to go farther than we ever have before.”