gcmag

Gold Coast Magazine

Everything old is new again

An exciting collaboration has arrived from the iconic denim brand, Levi’s, and the leader in print design and textiles since the late 1800’s, Liberty London.
In a meeting of the minds between the brands, Levi’s X Liberty London collection is made up of 15 pieces including the iconic 501 jean short, Trucker Jacket, boyfriend skinny jean, a bustier and a small collection of covetable accessories all featuring Liberty prints designed exclusively for the collection.
The Liberty fabric design studio visited their archives to create two exclusive prints for the collection with the hero print being named Carlin. Carlin, named after Levi’s designer Jenny Carlin, was inspired by a print in the archive from the 1970’s which was redrawn with watercolour pencils and put into a repeat design to create the painted, colourful and flowing floral print seen on the finished garments. The second print, Kerr Bandana, is floral and Pointillist in design and is inspired by a painting from the Liberty archive that dates back to the late 1940’s.
Carlin, Levi’s Senior Designer has said that “its been such an inspiring creative process to share our American heritage and perspective with this quintessential British brand to create a collection that is feminine and whimsical with a modern edge”.
While Managing Director of Liberty London, Ed Burstell has said of Levi’s that “working with the world leader in denim has opened up our print house to a new global customer. We are honoured to be the first brand Levi’s has partnered with on their women’s line and can’t wait to have the collection swinging in our store”.
Look for the collection at Levi’s stores worldwide

Everything old is new again

An exciting collaboration has arrived from the iconic denim brand, Levi’s, and the leader in print design and textiles since the late 1800’s, Liberty London.
In a meeting of the minds between the brands, Levi’s X Liberty London collection is made up of 15 pieces including the iconic 501 jean short, Trucker Jacket, boyfriend skinny jean, a bustier and a small collection of covetable accessories all featuring Liberty prints designed exclusively for the collection.
The Liberty fabric design studio visited their archives to create two exclusive prints for the collection with the hero print being named Carlin. Carlin, named after Levi’s designer Jenny Carlin, was inspired by a print in the archive from the 1970’s which was redrawn with watercolour pencils and put into a repeat design to create the painted, colourful and flowing floral print seen on the finished garments. The second print, Kerr Bandana, is floral and Pointillist in design and is inspired by a painting from the Liberty archive that dates back to the late 1940’s.
Carlin, Levi’s Senior Designer has said that “its been such an inspiring creative process to share our American heritage and perspective with this quintessential British brand to create a collection that is feminine and whimsical with a modern edge”.
While Managing Director of Liberty London, Ed Burstell has said of Levi’s that “working with the world leader in denim has opened up our print house to a new global customer. We are honoured to be the first brand Levi’s has partnered with on their women’s line and can’t wait to have the collection swinging in our store”.
Look for the collection at Levi’s stores worldwide

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