Amidst the buzz and nostalgia of local heritage, Triple M has returned to its roots on the Gold Coast, donning a new name – 92.5 Triple M Gold. This reincarnation aims to infuse the region with its signature brand of good times and timeless tunes, a homage to the station’s roots and the community it has served for decades.
The revamped 92.5 Triple M Gold promises a daily dose of homegrown content tailored explicitly for Gold Coast listeners. The station ensures a vibrant start to the day by kicking off the mornings with the dynamic trio of Flan, Ali, and Spida for Breakfast. From the engaging banter to the tunes that resonate with the locals, it’s a seamless blend that captures the essence of the Gold Coast lifestyle.
Spida Everitt, the ever-enthusiastic Breakfast announcer, exclaims, “The gold is back where it belongs, right there in our name. Every morning, Ali, Flan, and I bring the spirit of the Gold Coast straight to the airwaves, connecting with Bundall, Coolangatta, and every nook and cranny in between. We’re passionate about this city and its people, and now, with the gold in our name, it feels like a homecoming celebration!”
Beyond the infectious morning energy, 92.5 Triple M Gold maintains a steadfast commitment to the Gold Coast community. It’s not just about spinning the hits; it’s about being an integral part of the fabric that makes this place special. From supporting local sports teams and contributing to the city’s iconic events like Magic Millions, Blues on Broadbeach, and Cooly Rocks, the station remains deeply rooted in the community’s pulse.
Dave Cameron, SCA Chief Content Officer, highlights the significance of this transformation, stating, “The Gold brand holds a special place in the hearts of Gold Coast audiences. With the evolution of 92.5 Triple M Gold, we aim to reintroduce the Gold variety of music beloved by our local listeners while acknowledging the station’s rich heritage. It’s about blending the nostalgia of the past with the vibrant energy of today, all while retaining its essence as part of the highly successful, national Triple M brand.”
This move mirrors the success of other bespoke versions of Triple M across Australia, like Triple M Classic Rock, Triple M 80s, and Triple M Country. 92.5 Triple M Gold emerges as a tribute to the Gold Coast’s distinctive flavour, crafted explicitly for its passionate radio enthusiasts.
In essence, the rebranding of Triple M to 92.5 Triple M Gold signifies more than just a name change; it’s a revitalization of a station deeply ingrained in the city’s cultural tapestry. As the iconic brand aligns itself closer to its roots, it reaffirms its commitment to entertaining, engaging, and celebrating the vibrant Gold Coast community.