London: The world’s first super-sized, multi-sensory jumping castle especially for grown-ups opened today on London’s Southbank. ‘Bouncingham Castle’ has been created to celebrate the launch of Candy Crush Jelly Saga, the latest instalment of global mobile gaming phenomenon, Candy Crush. Bouncers can fully immerse themselves in the competitive game modes as they take on the Jelly Queen in her royal residence and jelly-themed world.
Hot on the heels of grown-up colouring books and the adult ball pond, the castle is a one-of-a-kind experience for adults to connect with their inner kid. Singer, presenter and Candy Crush fan Alesha Dixon was on hand to illuminate ‘Bouncingham Castle’ and be the first to show off her jellylicious moves.
Bouncingam Castle will encompass a range of multi-sensory elements, emitting fragrant, raspberry jelly-scented clouds from within its walls and making noises from the game when jumpers bounce on certain candy squares.
The castle, which appears to be made up of hundreds of blocks of raspberry and lime jelly, stands at seven metres high and eleven metres wide, as tall as a house and the length of a double decker bus, and took a team of 25 people six weeks to create. Comprising 740 square metres of fabric, it was designed by King Digital Entertainment and will be open to the public from 10am on Thursday 3rd March until 6pm on Saturday 5th March.
For more information on the Candy Crush Jelly Saga ‘Bouncingham Castle’visit www.candycrushjellysaga.com]]>